diff --git a/app/database/crud/user.py b/app/database/crud/user.py
index a7fd93d4..98ee1f75 100644
--- a/app/database/crud/user.py
+++ b/app/database/crud/user.py
@@ -2,8 +2,8 @@ import logging
 import secrets
 import string
 from datetime import datetime, timedelta
-from typing import Optional, List
-from sqlalchemy import select, and_, or_, func
+from typing import Optional, List, Dict
+from sqlalchemy import select, and_, or_, func, case, nullslast
 from sqlalchemy.ext.asyncio import AsyncSession
 from sqlalchemy.orm import selectinload
 
@@ -273,7 +273,11 @@ async def get_users_list(
     limit: int = 50,
     search: Optional[str] = None,
     status: Optional[UserStatus] = None,
-    order_by_balance: bool = False
+    order_by_balance: bool = False,
+    order_by_traffic: bool = False,
+    order_by_last_activity: bool = False,
+    order_by_total_spent: bool = False,
+    order_by_purchase_count: bool = False
 ) -> List[User]:
     
     query = select(User).options(selectinload(User.subscription))
@@ -293,10 +297,71 @@ async def get_users_list(
             conditions.append(User.telegram_id == int(search))
         
         query = query.where(or_(*conditions))
-    
-    # Сортировка по балансу в порядке убывания, если order_by_balance=True
-    if order_by_balance:
-        query = query.order_by(User.balance_kopeks.desc())
+
+    sort_flags = [
+        order_by_balance,
+        order_by_traffic,
+        order_by_last_activity,
+        order_by_total_spent,
+        order_by_purchase_count,
+    ]
+    if sum(int(flag) for flag in sort_flags) > 1:
+        logger.debug(
+            "Выбрано несколько сортировок пользователей — применяется приоритет: трафик > траты > покупки > баланс > активность"
+        )
+
+    transactions_stats = None
+    if order_by_total_spent or order_by_purchase_count:
+        from app.database.models import Transaction
+
+        transactions_stats = (
+            select(
+                Transaction.user_id.label("user_id"),
+                func.coalesce(
+                    func.sum(
+                        case(
+                            (
+                                Transaction.type == TransactionType.SUBSCRIPTION_PAYMENT.value,
+                                Transaction.amount_kopeks,
+                            ),
+                            else_=0,
+                        )
+                    ),
+                    0,
+                ).label("total_spent"),
+                func.coalesce(
+                    func.sum(
+                        case(
+                            (
+                                Transaction.type == TransactionType.SUBSCRIPTION_PAYMENT.value,
+                                1,
+                            ),
+                            else_=0,
+                        )
+                    ),
+                    0,
+                ).label("purchase_count"),
+            )
+            .where(Transaction.is_completed.is_(True))
+            .group_by(Transaction.user_id)
+            .subquery()
+        )
+        query = query.outerjoin(transactions_stats, transactions_stats.c.user_id == User.id)
+
+    if order_by_traffic:
+        traffic_sort = func.coalesce(Subscription.traffic_used_gb, 0.0)
+        query = query.outerjoin(Subscription, Subscription.user_id == User.id)
+        query = query.order_by(traffic_sort.desc(), User.created_at.desc())
+    elif order_by_total_spent:
+        order_column = func.coalesce(transactions_stats.c.total_spent, 0)
+        query = query.order_by(order_column.desc(), User.created_at.desc())
+    elif order_by_purchase_count:
+        order_column = func.coalesce(transactions_stats.c.purchase_count, 0)
+        query = query.order_by(order_column.desc(), User.created_at.desc())
+    elif order_by_balance:
+        query = query.order_by(User.balance_kopeks.desc(), User.created_at.desc())
+    elif order_by_last_activity:
+        query = query.order_by(nullslast(User.last_activity.desc()), User.created_at.desc())
     else:
         query = query.order_by(User.created_at.desc())
     
@@ -334,6 +399,62 @@ async def get_users_count(
     return result.scalar()
 
 
+async def get_users_spending_stats(
+    db: AsyncSession,
+    user_ids: List[int]
+) -> Dict[int, Dict[str, int]]:
+    if not user_ids:
+        return {}
+
+    from app.database.models import Transaction
+
+    stats_query = (
+        select(
+            Transaction.user_id,
+            func.coalesce(
+                func.sum(
+                    case(
+                        (
+                            Transaction.type == TransactionType.SUBSCRIPTION_PAYMENT.value,
+                            Transaction.amount_kopeks,
+                        ),
+                        else_=0,
+                    )
+                ),
+                0,
+            ).label("total_spent"),
+            func.coalesce(
+                func.sum(
+                    case(
+                        (
+                            Transaction.type == TransactionType.SUBSCRIPTION_PAYMENT.value,
+                            1,
+                        ),
+                        else_=0,
+                    )
+                ),
+                0,
+            ).label("purchase_count"),
+        )
+        .where(
+            Transaction.user_id.in_(user_ids),
+            Transaction.is_completed.is_(True),
+        )
+        .group_by(Transaction.user_id)
+    )
+
+    result = await db.execute(stats_query)
+    rows = result.all()
+
+    return {
+        row.user_id: {
+            "total_spent": int(row.total_spent or 0),
+            "purchase_count": int(row.purchase_count or 0),
+        }
+        for row in rows
+    }
+
+
 async def get_referrals(db: AsyncSession, user_id: int) -> List[User]:
     result = await db.execute(
         select(User)
diff --git a/app/handlers/admin/users.py b/app/handlers/admin/users.py
index 64d20f98..c786c1cc 100644
--- a/app/handlers/admin/users.py
+++ b/app/handlers/admin/users.py
@@ -81,7 +81,7 @@ async def show_users_filters(
     state: FSMContext
 ):
     
-    text = "⚙️ <b>Фильтры пользователей</b>\n\nВыберите фильтр для отображения пользователей:"
+    text = ("⚙️ <b>Фильтры пользователей</b>\n\nВыберите фильтр для отображения пользователей:\n")
     
     await callback.message.edit_text(
         text,
@@ -289,6 +289,464 @@ async def show_users_list_by_balance(
     await callback.answer()
 
 
+@admin_required
+@error_handler
+async def show_users_list_by_traffic(
+    callback: types.CallbackQuery,
+    db_user: User,
+    db: AsyncSession,
+    state: FSMContext,
+    page: int = 1
+):
+    
+    await state.set_state(AdminStates.viewing_user_from_traffic_list)
+
+    user_service = UserService()
+    users_data = await user_service.get_users_page(
+        db, page=page, limit=10, order_by_traffic=True
+    )
+
+    if not users_data["users"]:
+        await callback.message.edit_text(
+            "📶 Пользователи с трафиком не найдены",
+            reply_markup=get_admin_users_keyboard(db_user.language)
+        )
+        await callback.answer()
+        return
+
+    text = f"👥 <b>Список пользователей по использованному трафику</b> (стр. {page}/{users_data['total_pages']})\n\n"
+    text += "Нажмите на пользователя для управления:"
+
+    keyboard = []
+
+    for user in users_data["users"]:
+        if user.status == UserStatus.ACTIVE.value:
+            status_emoji = "✅"
+        elif user.status == UserStatus.BLOCKED.value:
+            status_emoji = "🚫"
+        else:
+            status_emoji = "🗑️"
+
+        if user.subscription:
+            sub = user.subscription
+            if sub.is_trial:
+                subscription_emoji = "🎁"
+            elif sub.is_active:
+                subscription_emoji = "💎"
+            else:
+                subscription_emoji = "⏰"
+            used = sub.traffic_used_gb or 0.0
+            if sub.traffic_limit_gb and sub.traffic_limit_gb > 0:
+                limit_display = f"{sub.traffic_limit_gb}"
+            else:
+                limit_display = "♾️"
+            traffic_display = f"{used:.1f}/{limit_display} ГБ"
+        else:
+            subscription_emoji = "❌"
+            traffic_display = "нет подписки"
+
+        button_text = f"{status_emoji} {subscription_emoji} {user.full_name}"
+        button_text += f" | 📶 {traffic_display}"
+
+        if user.balance_kopeks > 0:
+            button_text += f" | 💰 {settings.format_price(user.balance_kopeks)}"
+
+        if len(button_text) > 60:
+            short_name = user.full_name
+            if len(short_name) > 20:
+                short_name = short_name[:17] + "..."
+            button_text = f"{status_emoji} {subscription_emoji} {short_name}"
+            button_text += f" | 📶 {traffic_display}"
+
+        keyboard.append([
+            types.InlineKeyboardButton(
+                text=button_text,
+                callback_data=f"admin_user_manage_{user.id}"
+            )
+        ])
+
+    if users_data["total_pages"] > 1:
+        pagination_row = get_admin_pagination_keyboard(
+            users_data["current_page"],
+            users_data["total_pages"],
+            "admin_users_traffic_list",
+            "admin_users",
+            db_user.language
+        ).inline_keyboard[0]
+        keyboard.append(pagination_row)
+
+    keyboard.extend([
+        [
+            types.InlineKeyboardButton(text="🔍 Поиск", callback_data="admin_users_search"),
+            types.InlineKeyboardButton(text="📊 Статистика", callback_data="admin_users_stats")
+        ],
+        [
+            types.InlineKeyboardButton(text="⬅️ Назад", callback_data="admin_users")
+        ]
+    ])
+
+    await callback.message.edit_text(
+        text,
+        reply_markup=types.InlineKeyboardMarkup(inline_keyboard=keyboard)
+    )
+    await callback.answer()
+
+
+@admin_required
+@error_handler
+async def show_users_list_by_last_activity(
+    callback: types.CallbackQuery,
+    db_user: User,
+    db: AsyncSession,
+    state: FSMContext,
+    page: int = 1
+):
+    
+    await state.set_state(AdminStates.viewing_user_from_last_activity_list)
+
+    user_service = UserService()
+    users_data = await user_service.get_users_page(
+        db,
+        page=page,
+        limit=10,
+        order_by_last_activity=True,
+    )
+
+    if not users_data["users"]:
+        await callback.message.edit_text(
+            "🕒 Пользователи с активностью не найдены",
+            reply_markup=get_admin_users_keyboard(db_user.language)
+        )
+        await callback.answer()
+        return
+
+    text = f"👥 <b>Пользователи по активности</b> (стр. {page}/{users_data['total_pages']})\n\n"
+    text += "Нажмите на пользователя для управления:"
+
+    keyboard = []
+
+    for user in users_data["users"]:
+        if user.status == UserStatus.ACTIVE.value:
+            status_emoji = "✅"
+        elif user.status == UserStatus.BLOCKED.value:
+            status_emoji = "🚫"
+        else:
+            status_emoji = "🗑️"
+
+        activity_display = (
+            format_time_ago(user.last_activity)
+            if user.last_activity
+            else "неизвестно"
+        )
+
+        subscription_emoji = "❌"
+        if user.subscription:
+            if user.subscription.is_trial:
+                subscription_emoji = "🎁"
+            elif user.subscription.is_active:
+                subscription_emoji = "💎"
+            else:
+                subscription_emoji = "⏰"
+
+        button_text = f"{status_emoji} {subscription_emoji} {user.full_name}"
+        button_text += f" | 🕒 {activity_display}"
+
+        keyboard.append([
+            types.InlineKeyboardButton(
+                text=button_text,
+                callback_data=f"admin_user_manage_{user.id}"
+            )
+        ])
+
+    if users_data["total_pages"] > 1:
+        pagination_row = get_admin_pagination_keyboard(
+            users_data["current_page"],
+            users_data["total_pages"],
+            "admin_users_activity_list",
+            "admin_users",
+            db_user.language
+        ).inline_keyboard[0]
+        keyboard.append(pagination_row)
+
+    keyboard.extend([
+        [
+            types.InlineKeyboardButton(text="🔍 Поиск", callback_data="admin_users_search"),
+            types.InlineKeyboardButton(text="📊 Статистика", callback_data="admin_users_stats")
+        ],
+        [
+            types.InlineKeyboardButton(text="⬅️ Назад", callback_data="admin_users")
+        ]
+    ])
+
+    await callback.message.edit_text(
+        text,
+        reply_markup=types.InlineKeyboardMarkup(inline_keyboard=keyboard)
+    )
+    await callback.answer()
+
+
+@admin_required
+@error_handler
+async def show_users_list_by_spending(
+    callback: types.CallbackQuery,
+    db_user: User,
+    db: AsyncSession,
+    state: FSMContext,
+    page: int = 1
+):
+    
+    await state.set_state(AdminStates.viewing_user_from_spending_list)
+
+    user_service = UserService()
+    users_data = await user_service.get_users_page(
+        db,
+        page=page,
+        limit=10,
+        order_by_total_spent=True,
+    )
+
+    users = users_data["users"]
+    if not users:
+        await callback.message.edit_text(
+            "💳 Пользователи с тратами не найдены",
+            reply_markup=get_admin_users_keyboard(db_user.language)
+        )
+        await callback.answer()
+        return
+
+    spending_map = await user_service.get_user_spending_stats_map(
+        db,
+        [user.id for user in users],
+    )
+
+    text = f"👥 <b>Пользователи по сумме трат</b> (стр. {page}/{users_data['total_pages']})\n\n"
+    text += "Нажмите на пользователя для управления:"
+
+    keyboard = []
+
+    for user in users:
+        stats = spending_map.get(
+            user.id,
+            {"total_spent": 0, "purchase_count": 0},
+        )
+        total_spent = stats.get("total_spent", 0)
+        purchases = stats.get("purchase_count", 0)
+
+        status_emoji = "✅" if user.status == UserStatus.ACTIVE.value else "🚫" if user.status == UserStatus.BLOCKED.value else "🗑️"
+
+        button_text = (
+            f"{status_emoji} {user.full_name}"
+            f" | 💳 {settings.format_price(total_spent)}"
+            f" | 🛒 {purchases}"
+        )
+
+        keyboard.append([
+            types.InlineKeyboardButton(
+                text=button_text,
+                callback_data=f"admin_user_manage_{user.id}"
+            )
+        ])
+
+    if users_data["total_pages"] > 1:
+        pagination_row = get_admin_pagination_keyboard(
+            users_data["current_page"],
+            users_data["total_pages"],
+            "admin_users_spending_list",
+            "admin_users",
+            db_user.language
+        ).inline_keyboard[0]
+        keyboard.append(pagination_row)
+
+    keyboard.extend([
+        [
+            types.InlineKeyboardButton(text="🔍 Поиск", callback_data="admin_users_search"),
+            types.InlineKeyboardButton(text="📊 Статистика", callback_data="admin_users_stats")
+        ],
+        [
+            types.InlineKeyboardButton(text="⬅️ Назад", callback_data="admin_users")
+        ]
+    ])
+
+    await callback.message.edit_text(
+        text,
+        reply_markup=types.InlineKeyboardMarkup(inline_keyboard=keyboard)
+    )
+    await callback.answer()
+
+
+@admin_required
+@error_handler
+async def show_users_list_by_purchases(
+    callback: types.CallbackQuery,
+    db_user: User,
+    db: AsyncSession,
+    state: FSMContext,
+    page: int = 1
+):
+    
+    await state.set_state(AdminStates.viewing_user_from_purchases_list)
+
+    user_service = UserService()
+    users_data = await user_service.get_users_page(
+        db,
+        page=page,
+        limit=10,
+        order_by_purchase_count=True,
+    )
+
+    users = users_data["users"]
+    if not users:
+        await callback.message.edit_text(
+            "🛒 Пользователи с покупками не найдены",
+            reply_markup=get_admin_users_keyboard(db_user.language)
+        )
+        await callback.answer()
+        return
+
+    spending_map = await user_service.get_user_spending_stats_map(
+        db,
+        [user.id for user in users],
+    )
+
+    text = f"👥 <b>Пользователи по количеству покупок</b> (стр. {page}/{users_data['total_pages']})\n\n"
+    text += "Нажмите на пользователя для управления:"
+
+    keyboard = []
+
+    for user in users:
+        stats = spending_map.get(
+            user.id,
+            {"total_spent": 0, "purchase_count": 0},
+        )
+        total_spent = stats.get("total_spent", 0)
+        purchases = stats.get("purchase_count", 0)
+
+        status_emoji = "✅" if user.status == UserStatus.ACTIVE.value else "🚫" if user.status == UserStatus.BLOCKED.value else "🗑️"
+
+        button_text = (
+            f"{status_emoji} {user.full_name}"
+            f" | 🛒 {purchases}"
+            f" | 💳 {settings.format_price(total_spent)}"
+        )
+
+        keyboard.append([
+            types.InlineKeyboardButton(
+                text=button_text,
+                callback_data=f"admin_user_manage_{user.id}"
+            )
+        ])
+
+    if users_data["total_pages"] > 1:
+        pagination_row = get_admin_pagination_keyboard(
+            users_data["current_page"],
+            users_data["total_pages"],
+            "admin_users_purchases_list",
+            "admin_users",
+            db_user.language
+        ).inline_keyboard[0]
+        keyboard.append(pagination_row)
+
+    keyboard.extend([
+        [
+            types.InlineKeyboardButton(text="🔍 Поиск", callback_data="admin_users_search"),
+            types.InlineKeyboardButton(text="📊 Статистика", callback_data="admin_users_stats")
+        ],
+        [
+            types.InlineKeyboardButton(text="⬅️ Назад", callback_data="admin_users")
+        ]
+    ])
+
+    await callback.message.edit_text(
+        text,
+        reply_markup=types.InlineKeyboardMarkup(inline_keyboard=keyboard)
+    )
+    await callback.answer()
+
+
+@admin_required
+@error_handler
+async def show_users_list_by_campaign(
+    callback: types.CallbackQuery,
+    db_user: User,
+    db: AsyncSession,
+    state: FSMContext,
+    page: int = 1
+):
+    
+    await state.set_state(AdminStates.viewing_user_from_campaign_list)
+
+    user_service = UserService()
+    users_data = await user_service.get_users_by_campaign_page(
+        db,
+        page=page,
+        limit=10,
+    )
+
+    users = users_data.get("users", [])
+    campaign_map = users_data.get("campaigns", {})
+
+    if not users:
+        await callback.message.edit_text(
+            "📢 Пользователи с кампанией не найдены",
+            reply_markup=get_admin_users_keyboard(db_user.language)
+        )
+        await callback.answer()
+        return
+
+    text = f"👥 <b>Пользователи по кампании регистрации</b> (стр. {page}/{users_data['total_pages']})\n\n"
+    text += "Нажмите на пользователя для управления:"
+
+    keyboard = []
+
+    for user in users:
+        info = campaign_map.get(user.id, {})
+        campaign_name = info.get("campaign_name") or "Без кампании"
+        registered_at = info.get("registered_at")
+        registered_display = format_datetime(registered_at) if registered_at else "неизвестно"
+
+        status_emoji = "✅" if user.status == UserStatus.ACTIVE.value else "🚫" if user.status == UserStatus.BLOCKED.value else "🗑️"
+
+        button_text = (
+            f"{status_emoji} {user.full_name}"
+            f" | 📢 {campaign_name}"
+            f" | 📅 {registered_display}"
+        )
+
+        keyboard.append([
+            types.InlineKeyboardButton(
+                text=button_text,
+                callback_data=f"admin_user_manage_{user.id}"
+            )
+        ])
+
+    if users_data["total_pages"] > 1:
+        pagination_row = get_admin_pagination_keyboard(
+            users_data["current_page"],
+            users_data["total_pages"],
+            "admin_users_campaign_list",
+            "admin_users",
+            db_user.language
+        ).inline_keyboard[0]
+        keyboard.append(pagination_row)
+
+    keyboard.extend([
+        [
+            types.InlineKeyboardButton(text="🔍 Поиск", callback_data="admin_users_search"),
+            types.InlineKeyboardButton(text="📊 Статистика", callback_data="admin_users_stats")
+        ],
+        [
+            types.InlineKeyboardButton(text="⬅️ Назад", callback_data="admin_users")
+        ]
+    ])
+
+    await callback.message.edit_text(
+        text,
+        reply_markup=types.InlineKeyboardMarkup(inline_keyboard=keyboard)
+    )
+    await callback.answer()
+
+
+
 @admin_required
 @error_handler
 async def handle_users_list_pagination_fixed(
@@ -323,6 +781,91 @@ async def handle_users_balance_list_pagination(
         await show_users_list_by_balance(callback, db_user, db, state, 1)
 
 
+@admin_required
+@error_handler
+async def handle_users_traffic_list_pagination(
+    callback: types.CallbackQuery,
+    db_user: User,
+    db: AsyncSession,
+    state: FSMContext
+):
+    try:
+        callback_parts = callback.data.split('_')
+        page = int(callback_parts[-1]) 
+        await show_users_list_by_traffic(callback, db_user, db, state, page)
+    except (ValueError, IndexError) as e:
+        logger.error(f"Ошибка парсинга номера страницы: {e}")
+        await show_users_list_by_traffic(callback, db_user, db, state, 1)
+
+
+@admin_required
+@error_handler
+async def handle_users_activity_list_pagination(
+    callback: types.CallbackQuery,
+    db_user: User,
+    db: AsyncSession,
+    state: FSMContext
+):
+    try:
+        callback_parts = callback.data.split('_')
+        page = int(callback_parts[-1]) 
+        await show_users_list_by_last_activity(callback, db_user, db, state, page)
+    except (ValueError, IndexError) as e:
+        logger.error(f"Ошибка парсинга номера страницы: {e}")
+        await show_users_list_by_last_activity(callback, db_user, db, state, 1)
+
+
+@admin_required
+@error_handler
+async def handle_users_spending_list_pagination(
+    callback: types.CallbackQuery,
+    db_user: User,
+    db: AsyncSession,
+    state: FSMContext
+):
+    try:
+        callback_parts = callback.data.split('_')
+        page = int(callback_parts[-1]) 
+        await show_users_list_by_spending(callback, db_user, db, state, page)
+    except (ValueError, IndexError) as e:
+        logger.error(f"Ошибка парсинга номера страницы: {e}")
+        await show_users_list_by_spending(callback, db_user, db, state, 1)
+
+
+@admin_required
+@error_handler
+async def handle_users_purchases_list_pagination(
+    callback: types.CallbackQuery,
+    db_user: User,
+    db: AsyncSession,
+    state: FSMContext
+):
+    try:
+        callback_parts = callback.data.split('_')
+        page = int(callback_parts[-1]) 
+        await show_users_list_by_purchases(callback, db_user, db, state, page)
+    except (ValueError, IndexError) as e:
+        logger.error(f"Ошибка парсинга номера страницы: {e}")
+        await show_users_list_by_purchases(callback, db_user, db, state, 1)
+
+
+@admin_required
+@error_handler
+async def handle_users_campaign_list_pagination(
+    callback: types.CallbackQuery,
+    db_user: User,
+    db: AsyncSession,
+    state: FSMContext
+):
+    try:
+        callback_parts = callback.data.split('_')
+        page = int(callback_parts[-1]) 
+        await show_users_list_by_campaign(callback, db_user, db, state, page)
+    except (ValueError, IndexError) as e:
+        logger.error(f"Ошибка парсинга номера страницы: {e}")
+        await show_users_list_by_campaign(callback, db_user, db, state, 1)
+
+
 @admin_required
 @error_handler
 async def start_user_search(
@@ -867,6 +1410,16 @@ async def show_user_management(
     current_state = await state.get_state()
     if current_state == AdminStates.viewing_user_from_balance_list:
         back_callback = "admin_users_balance_filter"
+    elif current_state == AdminStates.viewing_user_from_traffic_list:
+        back_callback = "admin_users_traffic_filter"
+    elif current_state == AdminStates.viewing_user_from_last_activity_list:
+        back_callback = "admin_users_activity_filter"
+    elif current_state == AdminStates.viewing_user_from_spending_list:
+        back_callback = "admin_users_spending_filter"
+    elif current_state == AdminStates.viewing_user_from_purchases_list:
+        back_callback = "admin_users_purchases_filter"
+    elif current_state == AdminStates.viewing_user_from_campaign_list:
+        back_callback = "admin_users_campaign_filter"
     
     # Базовая клавиатура профиля
     kb = get_user_management_keyboard(user.id, user.status, db_user.language, back_callback)
@@ -3317,6 +3870,31 @@ def register_handlers(dp: Dispatcher):
         F.data.startswith("admin_users_balance_list_page_")
     )
     
+    dp.callback_query.register(
+        handle_users_traffic_list_pagination,
+        F.data.startswith("admin_users_traffic_list_page_")
+    )
+
+    dp.callback_query.register(
+        handle_users_activity_list_pagination,
+        F.data.startswith("admin_users_activity_list_page_")
+    )
+
+    dp.callback_query.register(
+        handle_users_spending_list_pagination,
+        F.data.startswith("admin_users_spending_list_page_")
+    )
+
+    dp.callback_query.register(
+        handle_users_purchases_list_pagination,
+        F.data.startswith("admin_users_purchases_list_page_")
+    )
+
+    dp.callback_query.register(
+        handle_users_campaign_list_pagination,
+        F.data.startswith("admin_users_campaign_list_page_")
+    )
+    
     dp.callback_query.register(
         start_user_search,
         F.data == "admin_users_search"
@@ -3522,9 +4100,27 @@ def register_handlers(dp: Dispatcher):
     )
     
     dp.callback_query.register(
-        show_users_list_by_balance,
-        F.data.startswith("admin_users_balance_list_page_")
+        show_users_list_by_traffic,
+        F.data == "admin_users_traffic_filter"
     )
 
+    dp.callback_query.register(
+        show_users_list_by_last_activity,
+        F.data == "admin_users_activity_filter"
+    )
 
+    dp.callback_query.register(
+        show_users_list_by_spending,
+        F.data == "admin_users_spending_filter"
+    )
 
+    dp.callback_query.register(
+        show_users_list_by_purchases,
+        F.data == "admin_users_purchases_filter"
+    )
+
+    dp.callback_query.register(
+        show_users_list_by_campaign,
+        F.data == "admin_users_campaign_filter"
+    )
+    
diff --git a/app/keyboards/admin.py b/app/keyboards/admin.py
index 809481d9..42bb14d3 100644
--- a/app/keyboards/admin.py
+++ b/app/keyboards/admin.py
@@ -175,6 +175,21 @@ def get_admin_users_filters_keyboard(language: str = "ru") -> InlineKeyboardMark
         [
             InlineKeyboardButton(text="💰 По балансу", callback_data="admin_users_balance_filter")
         ],
+        [
+            InlineKeyboardButton(text="📶 По трафику", callback_data="admin_users_traffic_filter")
+        ],
+        [
+            InlineKeyboardButton(text="🕒 По активности", callback_data="admin_users_activity_filter")
+        ],
+        [
+            InlineKeyboardButton(text="💳 По сумме трат", callback_data="admin_users_spending_filter")
+        ],
+        [
+            InlineKeyboardButton(text="🛒 По количеству покупок", callback_data="admin_users_purchases_filter")
+        ],
+        [
+            InlineKeyboardButton(text="📢 По кампании", callback_data="admin_users_campaign_filter")
+        ],
         [
             InlineKeyboardButton(text="⬅️ Назад", callback_data="admin_users")
         ]
diff --git a/app/services/user_service.py b/app/services/user_service.py
index 3a20b857..89a6139a 100644
--- a/app/services/user_service.py
+++ b/app/services/user_service.py
@@ -2,13 +2,14 @@ import logging
 from datetime import datetime, timedelta
 from typing import Optional, List, Dict, Any, Tuple
 from sqlalchemy.ext.asyncio import AsyncSession
-from sqlalchemy import delete, select, update
+from sqlalchemy import delete, select, update, func
 from aiogram import Bot
 from aiogram.exceptions import TelegramBadRequest, TelegramForbiddenError
 from app.database.crud.user import (
     get_user_by_id, get_user_by_telegram_id, get_users_list,
     get_users_count, get_users_statistics, get_inactive_users,
-    add_user_balance, subtract_user_balance, update_user, delete_user
+    add_user_balance, subtract_user_balance, update_user, delete_user,
+    get_users_spending_stats
 )
 from app.database.crud.promo_group import get_promo_group_by_id
 from app.database.crud.transaction import get_user_transactions_count
@@ -18,7 +19,8 @@ from app.database.models import (
     ReferralEarning, SubscriptionServer, YooKassaPayment, BroadcastHistory,
     CryptoBotPayment, SubscriptionConversion, UserMessage, WelcomeText,
     SentNotification, PromoGroup, MulenPayPayment, Pal24Payment,
-    AdvertisingCampaign, PaymentMethod
+    AdvertisingCampaign, AdvertisingCampaignRegistration, PaymentMethod,
+    TransactionType
 )
 from app.config import settings
 
@@ -141,20 +143,32 @@ class UserService:
                 "has_next": False,
                 "has_prev": False
             }
-    
+
     async def get_users_page(
         self,
         db: AsyncSession,
         page: int = 1,
         limit: int = 20,
         status: Optional[UserStatus] = None,
-        order_by_balance: bool = False
+        order_by_balance: bool = False,
+        order_by_traffic: bool = False,
+        order_by_last_activity: bool = False,
+        order_by_total_spent: bool = False,
+        order_by_purchase_count: bool = False
     ) -> Dict[str, Any]:
         try:
             offset = (page - 1) * limit
             
             users = await get_users_list(
-                db, offset=offset, limit=limit, status=status, order_by_balance=order_by_balance
+                db,
+                offset=offset,
+                limit=limit,
+                status=status,
+                order_by_balance=order_by_balance,
+                order_by_traffic=order_by_traffic,
+                order_by_last_activity=order_by_last_activity,
+                order_by_total_spent=order_by_total_spent,
+                order_by_purchase_count=order_by_purchase_count,
             )
             total_count = await get_users_count(db, status=status)
             
@@ -179,7 +193,110 @@ class UserService:
                 "has_next": False,
                 "has_prev": False
             }
-    
+
+    async def get_user_spending_stats_map(
+        self,
+        db: AsyncSession,
+        user_ids: List[int]
+    ) -> Dict[int, Dict[str, int]]:
+        try:
+            return await get_users_spending_stats(db, user_ids)
+        except Exception as e:
+            logger.error(f"Ошибка получения статистики трат пользователей: {e}")
+            return {}
+
+    async def get_users_by_campaign_page(
+        self,
+        db: AsyncSession,
+        page: int = 1,
+        limit: int = 20
+    ) -> Dict[str, Any]:
+        try:
+            offset = (page - 1) * limit
+
+            campaign_ranked = (
+                select(
+                    AdvertisingCampaignRegistration.user_id.label("user_id"),
+                    AdvertisingCampaignRegistration.campaign_id.label("campaign_id"),
+                    AdvertisingCampaignRegistration.created_at.label("created_at"),
+                    func.row_number()
+                    .over(
+                        partition_by=AdvertisingCampaignRegistration.user_id,
+                        order_by=AdvertisingCampaignRegistration.created_at.desc(),
+                    )
+                    .label("rn"),
+                )
+                .cte("campaign_ranked")
+            )
+
+            latest_campaign = (
+                select(
+                    campaign_ranked.c.user_id,
+                    campaign_ranked.c.campaign_id,
+                    campaign_ranked.c.created_at,
+                )
+                .where(campaign_ranked.c.rn == 1)
+                .subquery()
+            )
+
+            query = (
+                select(
+                    User,
+                    AdvertisingCampaign.name.label("campaign_name"),
+                    latest_campaign.c.created_at,
+                )
+                .join(latest_campaign, latest_campaign.c.user_id == User.id)
+                .join(
+                    AdvertisingCampaign,
+                    AdvertisingCampaign.id == latest_campaign.c.campaign_id,
+                )
+                .order_by(
+                    AdvertisingCampaign.name.asc(),
+                    latest_campaign.c.created_at.desc(),
+                )
+                .offset(offset)
+                .limit(limit)
+            )
+
+            result = await db.execute(query)
+            rows = result.all()
+
+            users = [row[0] for row in rows]
+            campaign_map = {
+                row[0].id: {
+                    "campaign_name": row[1],
+                    "registered_at": row[2],
+                }
+                for row in rows
+            }
+
+            total_stmt = select(func.count()).select_from(latest_campaign)
+            total_result = await db.execute(total_stmt)
+            total_count = total_result.scalar() or 0
+            total_pages = (total_count + limit - 1) // limit if total_count else 1
+
+            return {
+                "users": users,
+                "campaigns": campaign_map,
+                "current_page": page,
+                "total_pages": total_pages,
+                "total_count": total_count,
+                "has_next": page < total_pages,
+                "has_prev": page > 1,
+            }
+
+        except Exception as e:
+            logger.error(f"Ошибка получения пользователей по кампаниям: {e}")
+            return {
+                "users": [],
+                "campaigns": {},
+                "current_page": 1,
+                "total_pages": 1,
+                "total_count": 0,
+                "has_next": False,
+                "has_prev": False,
+            }
+
     async def update_user_balance(
         self,
         db: AsyncSession,
diff --git a/app/states.py b/app/states.py
index 7dbc74e6..43655b35 100644
--- a/app/states.py
+++ b/app/states.py
@@ -108,6 +108,11 @@ class AdminStates(StatesGroup):
     
     # Состояния для отслеживания источника перехода
     viewing_user_from_balance_list = State()
+    viewing_user_from_traffic_list = State()
+    viewing_user_from_last_activity_list = State()
+    viewing_user_from_spending_list = State()
+    viewing_user_from_purchases_list = State()
+    viewing_user_from_campaign_list = State()
 
 class SupportStates(StatesGroup):
     waiting_for_message = State()